HELIOS mini™ 1875W
PERSONAL HAIR DRYER
Project
Goal
crafting a compact yet robust hairdryer, engineered for comfort and affordability, perfect for personal use.
Consumer Research
Name: Emily Wills
Age: 28
Occupation: Graphic Designer
Lifestyle: Busy professional,
values efficiency and convenience.
Weight and Ergonomics:
Issue: Emma finds most hairdryers to be too heavy and difficult to maneuver, especially during extended use.
Impact: This causes arm fatigue and discomfort, making the styling process tedious and time-consuming.
Noise Level:
Issue: Many hairdryers are excessively loud, creating an unpleasant experience each time she uses them.
Impact: The high noise level not only disturbs her but also makes it challenging to use the hairdryer early in the morning or late at night without waking others in the household.
Storage:
Issue: Emma finds it challenging to store her hairdryer and its attachments neatly due to their bulky design.
Impact: This clutter contributes to an untidy bathroom space and makes it harder to keep track of all the components.
"I love having my hair look great every day, but most hairdryers make it such a hassle with their weight, noise, and tricky controls. It’s frustrating to deal with tangled cords and bulky storage, especially when I'm rushing in the morning." - Emily Wills
Market Analysis
Insights and existing pain points are identified through observation and market analysis of hairdryers currently on the market.
Loud
Ergonomic
.png)
Soft
Opportunity Area
Procrustean
Creative Strategy
Following a comprehensive market evaluation, three innovative design approaches were identified for further development.
Ergonomic
comfort and ease of use, enhancing everyday tasks with effortless control and reduced strain.
Minimalist
sleek aesthetic, seamlessly integrates into any environment, enhancing functionality with efficiency.
User-friendly
intuitive interfaces and accessible features to empower effortless interaction and enhance usability
Brand Analysis
Exploring GHD's design formula in depth provided insights into their design principles.
stainless-steel
grill
chrome finish
CNC cut parts
matte finish accents
durable built
foldable and compact
glossy finish
multiple
modes
Internals Inspection
Purchasing and disassembling a hairdryer enabled a thorough exploration of both the intricate mechanics and the composition of the molded enclosure.
Sketch Ideation
To arrive at a clear design direction for the hairdryer, multiple iterations were conducted, utilizing both analog sketches and modern digital tools.
.jpg)
Form Study
Physical prototypes guided the development of an ergonomic handle and overall proportion
.jpg)
HELIOS mini™ 1875W
PERSONAL HAIR DRYER
POWER & TEMPERATURE CONTROLS
Take control with variable power and temperature settings, including a cool shot, for a professional quality blow dry.
AEROPRECIS™ TECHNOLOGY
With a longer-life brushless motor and advanced internal aerodynamics, the ghd helios mini™ creates
a powerful airflow traveling at 60mph.
DURABLE ALUMINUM DESIGN
Crafted with an ergonomic handle boasting a luxurious matte finish. Precision CNC-cut back and front panels ensure seamless airflow distribution.
Front grill
Front barrel
Support bars
Left chrome panel
Right chrome panel
Airflow tube
Heating coil
Insulating mica boards
Electric motor
Power cable
Fan
Mid barrel/handle
Support bars
Capacitors
Heat/speed controls
Back housing
Extrusion for power chord
Back grill
Hangup ring
Power chord
